IMS can drive solutions to business issues through IMS Management Consulting and related offerings.
- Understanding Complex Markets
- Portfolio Development
Whether you are operating at a domestic or international level and whatever your product focus, we can show you the best positioning and marketing strategies for you, based on objective analyses and your own goals. - Health Economics and Outcomes Research
Helping you demonstrate clinical outcomes and win economic arguments based on unmatched evidence-based pharmaceutical and medical data drawn from real world observation.
- Launch and Brand Management
Enabling you to maximise early results and sustain performance of new products with global launch visibility. IMS helps drive the forecasting of results, designing the right promotional mix and recommend needed course corrections.
- Consumer Health
Helping you in the search for growth in the OTC market, to understand what drives consumers to purchase and pharmacists to recommend, and to maximise the impact of your promotional spend. - Sales Force Effectiveness
Aiding you in developing an evidence-based sales strategy linked to local requirements and supporting the implementation process.
